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CASE STUDIES

Clear and strong strategies as well as innovation and measurable initiatives are key to the success of a brand. The best lessons are learned through experience and The Fact Foundry’s case studies share with you our insights and solutions from a variety of companies and industries.  Within these case studies you will gain an underdstanding into how we work and how we partner for success.

LATEST CASE STUDY

Google Digital Skills for Africa

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WHAT WAS THE REASON FOR DOING THE PIECE OF WORK?

OneAfrica.Online is a The Fact Foundry initiative sponsored by Google, and aims to make a difference in the lives of individuals by providing them with skills to enter the digital world. With high numbers of unemployed youth, The Fact Foundry realised the opportunity for the training to help alleviate this social problem by fostering new entrepreneurs and work opportunities and thereby truly offering economic transformation.

WHAT WERE THE CLIENT’S OBJECTIVES?

Google announced in April 2016 that they aim to equip a million young Africans with skills to help them build an online presence, create content, understand web design, user experience, social media and app development. In order to reach this target and create meaningful impact they needed partners across Africa. Google wants to help close the digital gap in Africa, improve employability and encourage entrepreneurship among young people.

WHAT WAS THE CHALLENGE?

Delivering face-to-face, 2-4 hour training sessions to 50k youth in 10 months. The sessions would introduce the youth to the online opportunity; how to create a web presence for their own small business; how to improve their ability to make money from the digital space; how mobile is growing and gives them new opportunities to improve their lives; and how the digital world has given rise to new types of jobs and skills.

 

Due to the scope of the project, immediate action was required to develop a team of trainers with a footprint across South Africa. The biggest challenge was to find the right team of individuals who knew digital; who knew the communities of South Africa and would be able to deliver face-to-face training on digital skills to large groups. These trainers would have to teach skills that may initially appear foreign to communities, but that would plant the seed for individual and community growth.

HOW WAS THIS CHALLENGE APPROACHED?

In order to ensure that we gain access to the youth throughout all South African communities, it was imperative to appoint not only good trainers who can facilitate the learning around the digital skills to be transferred, but who understood the scope of the project and the impact that the learning could have on the youth of South Africa. Rolling out a 4-hour skills session to mass audiences across South Africa is challenging in terms of logistics, planning, reporting and efficacy. To date however, each challenge has been met and the team at The Fact Foundry have a solid foundation and work ethic for rolling out any type of learning and skills programs to large communities of learners in a face-to-face environment.

WHAT DID WE CENTRE OUR APPROACH AROUND?

Appointing the right skills made all the difference. From our project manager to our social entrepreneurs, having the right people who understood what we are trying to achieve, not at a target level, but a deeply personal, community level. Understanding the value of what we are aiming to achieve and how it might help someone gain economic freedom and provide for their families. Our social entrepreneurs are small businesses, start-up companies and other entrepreneurial individuals who recognise the value learning has as the single most enduring opportunity to help their communities elevate themselves from poverty, social, cultural and environmental challenges.

DID OUR APPROACH GIVE RISE TO THINGS WE HAVE NEVER
THOUGHT OF BEFORE?

Definitely – our work is learning so learning is our work. Through this project it has become clear that there are immense skills needs at the very rural level within South Africa. Understanding that it woul be the initial face-to-face trainings on digital skills that would eventually help learners use digital more. South Africa is a diverse country and providing mass-level skills trainings that might just change someone’s daily passion to learn, prosper and transform cannot be achieved at an institutional level, it has to be approached at a community level.

WHAT DID WE LEARN?

Never underestimate the contribution that individuals who share your vision and passion can have on the outcome of a project. This is true no matter what you do at a community or corporate level. Sometimes you take-off without a clear path, finding your way as you go and developing a sound process while you are actually already live with a project. Learnings are quick and fast. You must be able to adapt and be agile to deliver any type of skills training to the youth. Impact assessment is key to ensure that the learnings have a measurable impact. Building a trustworthy database of learners is vital to ensure impact can be measured and provide learners with additional learning and digital exposure.

Province Learners
Gauteng 16 214
Limpopo 13 313
North West 7 097
Northern Cape 1 161
KZN 15 360
Mpumalanga 8 748
Free State 1 390
Eastern Cape 4 018
Western Cape 1 048
68 349

We really had a great day…without you we wouldn’t know how important is the Google Engine in our life… we really appreciate the love that you have given us.

– Nomfundo Mhlongo, Umkomaas Community, Craigieburn Hall, KZN

Wow, what an informative session, fun as well as motivating. Thank you OneAfrica.Online and the trainer who did a really great job in helping me understand the importance of the internet.

– Nomfundo Mhlongo, Umkomaas Community, Craigieburn Hall, KZN

WHAT WAS OUR SOLUTION TO THE CHALLENGE?

A collaboration between our project team and our social entrepreneurs who believed in our vision and goal. Quality train-the-trainer skills development for our social entrepreneurs. Listening to our communities. Ensuring that trainers are able to localise content to their learning communities so that it would have meaning and be relevant.

HOW WAS THIS EXECUTED?

Developing a clear selection process of our social entrepreneurs who would act as trainers and facilitate the face-to-face training sessions. Excellent project management and reporting to build a database of learners that would allow for impact assessment post-training. Keeping the team motivated and sharing success.